Personal                        
   
 
 
 
 

 

 

  

                                            

Address:

Asst. Prof. Eda Gürel

Tourism and Hotel Management Department

School of Applied Technology and Management

Bilkent University

06800 Bilkent / Ankara

Türkiye

Phone:

0 90 312 290 50 26

Office Location:

RA119

Catalogue:

https://catalog.bilkent.edu.tr/instructor/i04991.html

 

Scholarly Publications

2019               Gurel, E. and Nielsen, A. (2018) "Art Museum Visitor Segments: Evidence from Italy on Omnivores and High-brow Univores", International Journal of Arts Management, 21(2): 55-69. 

2018               Gurel, E. and Nielsen, A. (2018) "Exploring the Visitors' Perceptions and Experiences of Museums", in Kozak, M and Kozak N. (Eds.) Tourist  Behavior: An Experiential Perspective. Cham: Springer.

2017               Gürel, E. (2017) "Müze Ziyaretçilerinin Bölümlendirilmesi: Ankara Örneği", Pazarlama ve Pazarlama Araştırmaları Dergisi, 10(2): 201-218.

2015               Ertuna, Z. I., Altinay, L. and Gurel, E. (2015) “Culture and Entrepreneurship” in Altinay, L. and Brookes, M. (Eds), Entrepreneurship in Hospitality and Tourism. Oxford: Goodfellow Publishers.

2013               Gürel, E. (2013) "Ankara'daki Müzelerde Ziyaretçi Profillerinin ve Motivasyonlarının Değerlendirilmesi", VEKAM ve Koç Üniversitesi Ankara Araştırmaları Dergisi (VEKAM and Koç University Journal of Ankara Studies), 1(2): 1-9.

2011               Ertuna, Z. İ. and Gurel, E. (2011) "The Moderating Role of Higher Education on Entrepreneurship", Education + Training, 53(5): 387-402.

2010               Gurel, E., Altinay, L. and Daniele, R. (2010) "Tourism Students' Entrepreneurial Intentions", Annals of Tourism Research, 37(3): 646-669.

2010               Gurel, E. and Kavak, B. (2010) “A Conceptual Model for Public Relations in Museums”, European Journal of Marketing, 44(1/2): 42-65.

2009               Kavak, B.; Gürel, E.; Eryiğit, C.; Tektaş, Ö. Ö. (2009) “Examining the Effects of Moral Development Level, Self-Concept, and Self-Monitoring on Consumers’ Ethical Attitudes”, Journal of Business Ethics, 88(1):115-135.

2006               Yaman, R. H. and Gürel, E. (2006) “The Ethical Ideologies of Tourism Marketers”. Annals of Tourism Research, 33(2):470-489. 

2004               Gürel, E., Gümüşlüoğlu, L. T. and Arıkan S. (2004) “An Analysis of Entrepreneurship by Demographics and Sectoral Composition in Turkey and a Comparison with the European Union”. Boğaziçi Journal, 17(1):75-104.

2001               Gürel, E. (2001) "Tüketici Davranışlarını Açıklamaya Yönelik Modeller Üzerine Bir Tartışma ve Turizm Mal ve Hizmetlerine Uyarlama", Maltepe Üniversitesi Meslek Yüksek Okulu Dergisi, 1: 17-33. 

 

Conference Proceedings and Presentation

2017               Gurel, E. (2017) "Why do People Visit Museums? Visitors' Perceptions of Museums: A Cross-Cultural Study". Paper presented at the 7th Advances in Tourism Marketing Conference, Casablanca, Morrocco, 6-9 September 2017.

2016               Nielsen, A. and Gürel, E. (2016) "Visitors' Perceptions of Museums" in the Proceedings of the of the 4th Interdisciplinary Tourism Research Conference, Bodrum, Turkey, 24-29 May 2016, pp. 30-35.

2016               Gürel, E. (2016) "Müze Ziyaretçilerinin Bölümlendirilmesi: Ankara Örneği". Paper presented at the 17th National Tourism Congress, Bodrum, Turkey, 20-23 October 2016.

2014               Gürel, E. and Nielsen, A. (2014) “Segments of Museum Visitors: Evidence from Italy”, Paper presented at the Heritage, Tourism and Hospitality International Conference 2014, Bosphorus University, Istanbul, Turkey, 6-8 November 2014. 

2014               Gürel, E. (2014) “Assessing the Impact of Innovation, Market and Service Orientation on Performance in Cultural Organizations in Turkey”, Paper presented at the Heritage, Tourism and Hospitality International Conference 2014, Bosphorus University, Istanbul, Turkey, 6-8 November 2014. 

2014               Gurel, E. and Ertuna, Z. İ. (2014) “Effects of Higher Education on Entrepreneurial Traits and Intentions: A Longitudinal Study”, in the Proceedings of the 18th IAMB Conference (summary), Roma TRE University, Rome, Italy.

2014               Gürel, E. and Sofuoğlu, M. (2014) “Visitor and Curatorship Orientation in Museums”, in the Proceedings of the 19th National Marketing Congress, Gaziantep University, Gaziantep, Turkey, 18-22 June, 2014, pp. 17-24.

2013               Karamullaoğlu, G. and Gürel, E. “ Tourism Higher Education in Turkey: Is It meeting the needs of the Tourism Industry?”, in the Proceedings of the EuroCHRIE Conference 2013, Freiburg, Germany, 16-19 October 2013.

2013               Ünal, A. and Gürel, E. “Investigating food and beverage curricular in tourism and hospitality degree programs in Turkey”, in the Proceedings of the EuroCHRIE Conference 2013, Freiburg, Germany, 16-19 October 2013.

2012               Gurel, E. and Bartlett, D. “The Influence of Market Orientation, Entrepreneurial Orientation and Social Capital on Innovation in Small Hotels: A Cross Cultural Study”, in the Proceedings of the EURAM 2012 Annual Conference of the European Academy of Management (summary), Rotterdam, Holland, 6-8 June 2012.       

2011               Gürel E. and Yaman R. (2011) “Effects of Formal Education on Entrepreneurial Traits and Intentions: A Cross Cultural Study ”. Paper presented at the ApacCHRIE Conference 2011, Hong Kong 2-5 June 2011.

2011               Gurel, E.; Yaman, R. and Hseih, H. “Students' Entrepreneurial Traits and Intentions: A Comparative Study betweenTurkey and Taiwan”, Paper presented at the Association of Tourism in Higher Education (ATHE) 2011 Annual Conference, St Anne's College Oxford, UK, 8-9 December, 2011.

2011               Paşamehmetoğlu, A. and Gurel , E., “Ethical Perceptions and Ideologies: A Comparative Study between Students, Graduates and Managers”. Paper presented at the Advances in Hospitality and Tourism Marketing and Management (AHTMM) 2011 Conference, Boğaziçi University, İstanbul, Turkey, 19-24 June, 2011.

2011               Ates, A. and Gurel, E. , “Tourism and Hospitality Students’ Preferred Learning Styles in Higher Education in Turkey – Working Paper” in the Proceedings of the International Society of the Travel and Tourism Educators (ISTTE) 2011 Annual Conference, Miami, USA, 20-22 October 2011

2011               Gurel E. (2011) “Anketler Işığında Müzeler II: Müze Yönetimlerinin Ziyaretçi ve Koleksiyonu Koruma Odaklılıkları - Marketing and Custodial Orientations of Museum Managements”, Paper presented at The Past and Future of Museology in Turkey V Symposium - Cultural Heritage: Methods of Restoration and Conservation, Vehbi Koç Ankara Research Center, Ankara, 23-24 May 2011.

2010               Gürel E. and Paşamehmetoğlu, A. (2010) “Ethical Perceptions and Ideologies: A Comparative Study between Students and Graduates”. Paper presented at the EuroCHRIE Congress 2010, Amsterdam, Holland, 25-28 October 2010.

2010               Gurel E.; Önen Z. and Sofuoğlu M. (2010) “Museum Visitors in Turkey”. Online presentation presented at the 3rd International Conference on the Inclusive Museum, Istanbul, Turkey, 2-5 June 2010.

2010               Gurel E. (2010) “Anketler Işığında Müzeler I: Ziyaretçi Profillerinin ve Motivasyonlarının Değerlendirilmesi - Museum Visitors in Ankara, Turkey”, Paper presented at The Past and Future of Museology in Turkey IV Symposium – An Open-Air Museum: City of Ankara and its Surroundings, Vehbi Koç Ankara Research Center, Ankara, 20-21 May 2010.

2009               Gurel, E. Altinay, L. and Daniele, R. (2009) “Effects of Education on Entrepreneurial Intentions” Paper presented at the Business School Research Conference, Oxford Brookes University, United Kingdom, 2 June 2009.

2008              Gurel E. (2008) “Marketing and Public Relations in Museums.” in the Proceedings of the Past and Future of Museology in Turkey II Symposium, VEKAM Vehbi Koç Ankara Research Center, Ankara, Turkey, 21-23 May, 2008.

2008               Ertuna, Z. I. and Gurel, E. (2008) “Effects of Entrepreneurial Traits and Education on Entrepreneurial Intentions” in the Proceedings of the 26th EuroCHRIE Congress, Dubai, United Arab Emirates, October 11-14, 2008.  

2008               Gurel, E. and Kavak, B. (2008) “A New Approach for Public Relations in Museums for the 21st Century” in the Proceedings of the 26th EuroCHRIE Congress, Dubai, United Arab Emirates, October 11-14, 2008.  

2008               Kavak, B., Gürel, E., Eryiğit, C. and Tektaş, Ö. Ö. (2008) “Examining the Effects of Moral Development Level, Self-Concept and Self-Monitoring on Consumers’ Ethical Attitudes”, Paper presented at the 21st EBEN (European Business Ethics Network) Annual Conference, Antalya, Türkiye, October 17-19, 2008.    

2008               Gurel, E. (2008) “Service Quality and Visitor Satisfaction in Museums in Turkey -Work in Progress”, in the Proceedings of the 3rd International Conference on Services Management (summary), Penn State University, PA, USA, 9-10 May 2008. 

2008               Ünal, A. and Gurel, E., “Service Quality in Restaurant Operations in Turkey – Work in Progress” in the Proceedings of the 3rd International Conference on Services Management (summary), State College, USA, May 9-10, 2008.  

2008               Paşamehmetoğlu, A. and Gurel, E. “Service Quality of the Hotels in Turkey – Its Impact on Customer Value, Satisfaction, Commitment and Retention – Work in Progress” in the Proceedings of the 3rd International Conference on Services Management (summary), State College, USA, May 9-10, 2008. 

2006               Gürel, E. and Kavak, B. (2006) “The role of the management’s market orientation and the interest level of the publics on the excellence of the public relations programs of museums”. Paper presented at the EuroCHRIE Congress 2006, Thessalonica, Greece, 23-25 October 2006.

2004               Yaman H. R. and Gürel, E. (2004) “The relationship between moral philosophies of tourism marketing managers and corporate ethical values: A comparison of Australian and Turkish cultures” in the Proceedings of the Asia Pacific Tourism Association (APTA) Tenth Annual Conference, 947-956, Nagasaki, Japan, 4-7 July 2004.

2004                              Gürel, E. and Yaman H. R. (2004) “Moral philosophies of Turkish tourism marketers: An assessment of selected individual factors”, in the Proceedings of the EuroCHRIE Congress 2004, Ankara, Turkey, 3-7 November 2004.

2004              Gürel, E. and Yaman, H. R. (2004) “Does education have an influence on ethical positions? A study of Turkish  tourism managers” in the Proceedings of the International Society of Travel and Tourism Educators (ISTTE) Annual Conference, 13-23, Hong Kong, SAR China, 26-28 September, 2004.